Ep# 111: How niching down doesn't have to be painful with Kathy Stowell

Today I am chatting with Kathy Stowell about why niching down doesn’t have to be painful. Kathy is a business coach for Moms who are coaches. Kathy helps Moms get really clear on who they serve, what they offer, their target audience and how they can help make their lives better so they can become an expert and really dive into a world where they can make a consistent income from being a coach.

Today we chat about Kathy’s inspiration behind starting her business, her “hello” moment that started her coaching career, and the BHG method to niching down. Kathy gives us great tips on niching down and finding that sweet spot on what is in demand and how we can help others with it while putting our own spin on it. She reminds us that as we are implementing our niche and as we are working with people, it will become clearer. Be sure to tune in to hear her method for niching down and all of the tips that she provides!

 

IN THIS EPISODE, WE COVER:

  • Why niching down doesn’t have to be painful

  • BHG method to niching down

  • Tips for niching down

 

 RESOURCES AND LINKS MENTIONED IN THIS EPISODE:

 

MORE ABOUT KATHY:

Booked-out with getting fully burned-out. With her background as both a simplicity and creativity coach, her superpowers include sniffing out over-complicated so you can build the business of your dreams with ease, self-confidence and profit.

Kathy lives in the cozy mountain town of Nelson, British Columbia with her mountain-loving man, their pre-teen son and teenage daughter and their two mini-dachshunds. She's obsessed with Game of Thrones, triple shot lattes and working on jigsaw puzzles while listening to Game of Thrones podcasts and drinking latte.

WHERE TO CONNECT WITH KATHY:

  

MORE ABOUT THE HELLO C.S. DORSEY PODCAST:

Discover today’s entrepreneurs’ trials and errors as they face obstacles and challenges on their journey to success. Bringing strategies and tips that you can implement in your business today.

 

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WANT TO START A PODCAST?

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Ep# 112: How to stay motivated in your business with Gael Wood

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Ep# 110: How to overcome the little voice in your head that is holding you back with Emile Matthee